About Us
The Pennsylvania Restaurant & Lodging Association champions all facets of the Commonwealth’s hospitality and tourism industries. Our mission is to promote, protect, educate, and improve these industries.
Founded in 1937 as the Pennsylvania Restaurant Association, the PRLA has grown into one of the largest state hospitality and tourism associations in the nation.
PRLA works closely with our national partners to ensure our members across all segments are represented.
Hospitality and tourism are significant drivers of Pennsylvania’s economy.
Stay up-to-date with the latest industry news, trends, events, and more.
Governance
The PRLA is governed by a Board of Directors, composed of 40 leaders from every segment of the industry. In addition, PRLA has six committees that set policies, develop new programs, and spearhead member engagement.
PRLA Statewide Committees
Alcohol Service Committee
The Alcohol Service Committee monitors all liquor code legislation affecting Pennsylvania licensees and formulates plans to support or oppose specific alcohol-related legislation.
2026 Chair: Susan Dale, Spinnerstown Hotel
2026 Vice-Chair: Aaron Zeamer, Russell, Krafft & Gruber LLP
Destination Marketing Organization Committee
Made up of DMO executives and CEOs, this committee helps shape PRLA’s legislative agenda as it relates to travel and tourism issues, as well as leads educational initiatives important to DMO professionals.
Education, Health & Safety Committee
The Education, Health, and Safety Committee plans programming for chapter and statewide events to provide PRLA members and their employees with professional development.
2026 Chair: TBD
2026 Vice Chair: TBD
Government Affairs Committee
The Government Affairs Committee monitors proposed laws and regulations that relate to the Pennsylvania hospitality industry and small businesses.
2026 Chair: John Smucker, Coffee Co. Lancaster
2026 Co-Chair: Eric Noone, Frogtown Chophouse / Settlers
Lodging & Tourism Committee
The Lodging & Tourism Committee works to promote the hospitality industry as a vital economic force and great career choice.
2026 Chair: Jerad Bachar, Visit Pittsburgh
2026 Vice-Chair: Carl Kosko, The Inn & Spa at Intercourse Village
Membership Committee
The Membership Committee promotes member engagement and involvement, as well as works to identify new member benefit programs.
2026 Chair: T.J. Quinn, Kitchen Kettle Village
2026 Vice-Chair: TBD
Policy Committee
The Government Affairs, Alcohol Service, and Lodging & Tourism committees meet annually to set the Association’s Three-Year Legislative Plan, which prioritizes our advocacy agenda.
Leadership3>

Chairperson
Fritz Smith
Happy Valley Adventure Bureau

Vice Chairperson
Bob McCafferty
North Country Brewing Company

Treasurer
Don Pleau
Kalahari Resorts & Conventions Poconos

Immediate Past Chairperson
Trip Ruvane
Barley Creek Brewing Company
Our Team

Joe Massaro
President & CEO

Eric Adams
Operations Manager

Samantha Brant
Events & Engagement Manager

Lauren Brinjac
Senior Director of Legislative Affairs

Diane Dwyer
Director of Finance & HR

Ben Fileccia
SVP of Strategy & Engagement

Pamela Fink
Program & Events Coordinator

Amy Heckman
Events & Engagement Manager

Heidi Howard
Director of Events & Engagement

Paula Judd
Accounting Manager

Stephanie Otterson
Director of Communications

Christine Preuss
Director of Member Services

Zak Pyzik
Senior Director of Public Affairs

Hope Sterner
Director of Education

Kendra Stutzman
Communications Specialist

Andrea Trubiano
Workforce Development Specialist
Membership Has Benefits
Resources for Hospitality Businesses, Vendors, Sponsors, Students. Membership is for Everyone!




